Industry Updates March 7, 2023 Search Engine Trends in the face of AI It’s been a few months since ChatGPT entered the national consciousness, and I wanted to… Brook Shepard Love0
Brand StrategyeCommerceIndustry Updates November 17, 2022 Communication is Key (Holiday is here!, part II) Yesterday we wrote about the challenges and solutions we'er seeing in real time. Today I… Brook Shepard Love1
Brand StrategyeCommerceIndustry Updates November 16, 2022 Holiday is here! Holiday is here. We've frozen PTO, we have twice a day check-ins with most clients,… Brook Shepard Love1
Brand StrategyeCommerceMarketing Strategy August 2, 2022 3 Winning Tactics to Consider in the Face of Rising CPMs + a Recessionary Environment The economy is slowing, and it costs more to advertise online, but we do have… Brook Shepard Love0
Brand StrategyCommunication StrategyCreative and BrandMarketing Strategy April 20, 2022 The Future of Marketing Calls for Diversifying Advertising Platforms 2021’s Spring iOS 14 update (that we discussed last year) disrupted the Facebook advertising ecosystem,… Brook Shepard Love0
News & Events July 8, 2020 Update from CEO: July Boycott We appreciate the July Boycott initiative. None of Mason Interactive's clients, majority Direct-to-Consumer brands, are… Brook Shepard 0 Love0
Marketing StrategyPaid Media June 25, 2020 Industry Update: Latest Trends in Advertising Spend The cost of advertising online for our direct-to-consumer clients is now higher than it was… Brook Shepard 0 Love0