Brand StrategyIndustry UpdatesMarketing StrategyNews & Events March 2, 2023 Recap: GROW LA Retail Conference There’s nothing like connecting with like minded people, discovering new brands, and learning about unique… Ashley Bruzas Love2
Brand StrategyeCommerceIndustry Updates November 17, 2022 Communication is Key (Holiday is here!, part II) Yesterday we wrote about the challenges and solutions we'er seeing in real time. Today I… Brook Shepard Love1
Brand StrategyeCommerceIndustry Updates November 16, 2022 Holiday is here! Holiday is here. We've frozen PTO, we have twice a day check-ins with most clients,… Brook Shepard Love1
Brand StrategyeCommerceIndustry Updates September 28, 2022 Holiday Planning 101: E-Commerce Holiday planning for e-commerce brands is underway, and every year we proactively take this time… Mason Interactive Love1
Brand StrategyeCommerceIndustry UpdatesPaid Media August 31, 2022 The Evolution of Shopping Ads on Meta Introducing Advantage+ Shopping Campaigns It's no secret that Meta platforms' performance is impacted by Apple's… Ashley Bruzas Love0
Brand StrategyeCommerceMarketing Strategy August 2, 2022 3 Winning Tactics to Consider in the Face of Rising CPMs + a Recessionary Environment The economy is slowing, and it costs more to advertise online, but we do have… Brook Shepard Love0
Brand StrategyIndustry UpdatesPaid Media July 5, 2022 Performance Max Campaigns: An Introduction Google is constantly rolling out new capabilities to make ad targeting more accurate and efficient.… Mason Interactive Love0
Brand StrategyIndustry UpdatesMarketing StrategyPaid Media June 9, 2022 Meta Webinar Recap: Strengthening Your Brand’s Ad Performance Mason recently hosted an interactive webinar with Meta to talk about how Conversions API can… Mason Interactive Love0
Brand StrategyGoogleIndustry UpdatesMarketing StrategyNews & Events May 12, 2022 Google Analytics 4: An Introduction The 4th generation of Google Analytics is already out, and there’s finally a hard deadline… Mason Interactive Love0
Brand StrategyCommunication StrategyCreative and BrandMarketing Strategy April 20, 2022 The Future of Marketing Calls for Diversifying Advertising Platforms 2021’s Spring iOS 14 update (that we discussed last year) disrupted the Facebook advertising ecosystem,… Brook Shepard Love0