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Category

Marketing Strategy

Brand StrategyeCommerceMarketing Strategy
August 2, 2022

3 Winning Tactics to Consider in the Face of Rising CPMs + a Recessionary Environment

The economy is slowing, and it costs more to advertise online, but we do have…
Brook Shepard
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ClientseCommerceMarketing Strategy
July 14, 2022

New Client Alert – Vosges

We’re excited to announce that Mason Interactive recently added Chicago-based luxury chocolate maker, Vosges Haut-Chocolat,…
Mason Interactive
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Brand StrategyIndustry UpdatesMarketing StrategyPaid Media
June 9, 2022

Meta Webinar Recap: Strengthening Your Brand’s Ad Performance

Mason recently hosted an interactive webinar with Meta to talk about how Conversions API can…
Mason Interactive
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Brand StrategyGoogleIndustry UpdatesMarketing StrategyNews & Events
May 12, 2022

Google Analytics 4: An Introduction

The 4th generation of Google Analytics is already out, and there’s finally a hard deadline…
Mason Interactive
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Brand StrategyCommunication StrategyCreative and BrandMarketing Strategy
April 20, 2022

The Future of Marketing Calls for Diversifying Advertising Platforms

2021’s Spring iOS 14 update (that we discussed last year) disrupted the Facebook advertising ecosystem,…
Brook Shepard
Love0
Brand StrategyGoogleMarketing StrategyNews & Events
April 4, 2022

First Party Data: The Key to a Successful Growth Strategy

First party data refers to user information collected from direct interactions with your brand (email,…
Mason Interactive
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Brand StrategyGoogleMarketing StrategyPaid Media
March 21, 2022

Your Retailers Are Your Competitors, Too

Picture your eCommerce site as a physical store. Now, imagine your wholesale retail buyers as…
Mason Interactive
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Brand StrategyeCommerceGoogleIndustry UpdatesMarketing Strategy
March 2, 2022

Enhanced Conversion Tracking: Everything You Need to Know

It has never been more important to understand who your potential customers are. As the…
Mason Interactive
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Brand StrategyCommunication StrategyIndustry UpdatesMarketing StrategyNews & Events
February 7, 2022

3 Keys to Performance Marketing in 2022 [Report]

Many brands depend on Cyber Five, the days between Black Friday & Cyber Monday, to…
Mason Interactive
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Google Premier Partner Awards: Mason Interactive is a Finalist in the “Diversity, Equity and Inclusion” category.
Education MarketingGoogleMarketing StrategyNews & Events
October 22, 2021

Google Premier Partner Awards: Mason Interactive is a Finalist in the “Diversity, Equity and Inclusion” category.

Mason Interactive is a finalist in Google’s annual “Premier Partner Awards” for our work with…
Mason Interactive
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© 2021 Mason Interactive

  • Services
    • Paid Media
      • Google
      • Facebook
      • Instagram
      • Amazon
      • YouTube
      • TikTok
      • Pinterest
      • Snapchat
      • Programmatic
    • Owned Media
      • SEO
      • Email
      • SMS
      • Social Media
    • Creative
    • Strategy & Planning
  • Our Approach
    • Tactics
      • Lead Generation
      • Customer Acquisition
      • Shopping
      • Remarketing
      • Brand Awareness
      • Go-to-Market
      • Omnichannel
      • Audience Growth
    • Tech
    • Partners
  • Verticals
    • Education
    • Beauty
    • Fashion
    • CPG
    • Lifestyle
    • B2B
  • Resources
    • Case Studies
    • Blog
    • Events
    • On-Demand Webinars
  • About
    • Our Mission and Values
    • Our Team
    • Our Clients
    • Careers
  • Contact Us