Webinar: Grow Your Sales & Leads with OTT Advertising
Streaming TV creates new opportunities for you to reach large audiences – smarter, with better targeting and improved measurement. Over-the-top (OTT) advertising is the new channel-of-choice for marketers looking to diversify their media mix.
Performance marketing agency Mason Interactive and America’s #1 TV streaming platform, Roku, will share OTT advertising tips, tactics and best practices to help you launch your first OTT campaign. You’ll learn how to plan, activate, and measure media using Roku’s self-serve Ad Platform, OneView.
Chris LaHaise –Sr. Manager, Ad Platforms Product Marketing, Roku
Adrian Padron – Director of Media, Mason Interactive
Join the webinar to learn:
- Reach 4 out of 5 homes in America with Roku
- Maximize return on your video advertising investment
- Use OneView’s unique targeting options to build your ideal audience