Adapt your content to the ever-changing SEO best practices

In this webinar, we will dive into the SEO best practices for URLs, product descriptions, program descriptions, meta titles and descriptions, press releases, and other website content that has an impact on your search ranking.

Learn how to stay up-to-date with the algorithm changes and continuously optimize content to the changing search behavior.

– How to integrate SEO into your content strategy
– Common content mistakes that lead to search engine penalties
– How to identify content gaps and opportunities
– Tactics to handle duplicate content

Speakers

Jenna Vaccaro

Jenna Vaccaro

Director of SEO

Marissa Bavaro

Marissa Bavaro

SEO Manager

Watch now

"Always do you research in advance. Create meaningful content for each page on your
site. If you can’t figure out a way to do so, combine pages into one authority page."

Jenna Vaccaro