New Client Alert — International Center of Photography

Clients, News & Events, Paid Media, SEO
February 23, 2022
Mason Interactive

We’re excited to announce that Mason Interactive recently added the International Center of Photography, a world renowned institution dedicated to the practice and understanding of photography, to our portfolio of notorious New York brands. 

Founded in 1974 by Cornell Capa, ICP continues to champion “concerned photography” — socially and politically minded images that can educate and change the world. Since its inception, ICP has presented more than 700 exhibitions and provided thousands of classes to artists, scholars, and students worldwide.

Image: Barron Claiborne, Biggie Smalls, King of New York, Wall Street, New York, 1997.

This exciting new partnership will focus on growing awareness and driving qualified leads  through a long-term digital marketing strategy that will center around the institution’s One-Year Certificate program. The Mason Paid Media + SEO strategy teams will be responsible for increasing YoY revenue, and working with the ICP team to explore new channel opportunities, with an emphasis on driving new enrollments and brand loyalty.

Contact us to schedule a free consultation with our digital experts, and take the first step on your journey.

Learn more about ICP and plan your visit to visit the new location at 79 Essex Street in New York.