Blog

Mason Team is Growing

We are growing our team of digital experts and are excited to introduce the newest team members; Marissa (SEO team) and Katie (Paid Media team).

SEO 101: What is Essential?

SEO, or Search Engine Optimization, is the organic practice of increasing both the quality of traffic to your website as well as the quantity of traffic. Not only does SEO appeal to search engines, but it is also highly involved in understanding users and their behavior. When we talk about organic, we are talking about […]

New Client Alert – Olive + M

Skincare brand Olive + M partners with Mason Interactive with a goal to drive online sales through a strategic mix of Paid Search and Paid Media tactics.

New Client Alert – MilkMoney

The online fashion retailer partners with Mason Interactive to increase site traffic, conversions rates and brand exposure through digital advertising.

Update from CEO: July Boycott

We appreciate the July Boycott initiative. None of Mason Interactive’s clients, majority Direct-to-Consumer brands, are pulling July media spend on Facebook or Instagram.

Industry Update: Latest Trends in Advertising Spend

The cost of advertising online for our direct-to-consumer clients is now higher than it was in March, and is approaching Black Friday/Cyber Monday levels.

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