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7 Crucial Enrollment Marketing Mistakes to Avoid

What is preventing you from reaching your enrollment goals? These are the most crucial enrollment marketing mistakes higher education marketing professionals should avoid.

Email Tips & Tricks to Win Holiday Sales

Why Email Marketing? Email marketing is one of the most effective forms of marketing around. Not only is it effective at turning prospects into buyers, but it is a process that can be completely automated to save time and money. Surrounding the holidays, email marketing help businesses reach new potential buyers and turn them into […]

Facebook is Limiting Ads: Everything You Need to Know

Are you currently running ads on Facebook? Did you know that running too many ads at the same time can decrease your overall account performance? When there are too many ads live, chances are your ads will never exit the learning phase. This is why Facebook is implementing a limit to the number of ads […]

7 Creative Ideas to Stand out This Holiday Season

Enhance the digital holiday shopping experience with these creative ideas. Microsites, email drip campaigns, and authentic content can significantly boost your holiday sales.

Mason Team Continues to Grow

With the holiday season fast approaching, the team at Mason Interactive is getting ready for the busiest quarter of the year. In the midst of preparing our clients’ campaigns for the holiday sales rush, we have also had the pleasure of welcoming two new members to our team! As our client roster continues to grow, […]

Facebook Attribution: When the Partner Listens to Feedback

Unlike previously announced, Facebook’s default attribution window will remain unchanged for the rest of 2020, and the changes are expected to roll out beginning of 2021.

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