Blog

Now is the Time to Build Brand EQUITY

Connect authentically with consumers and build up your authority cross channels and within the consumer space.

Mason Interactive Welcomes Auto Approve and Strong Roots

We are excited to welcome two new brands to our roster of clientele; Auto Approve and Strong Roots.

New Client Alert – Lash Star Beauty

We are excited to welcome make-up brand Lash Star Beauty to our roster of clientele. Lash Star Beauty’s revolutionary make-up line, “The Lash Authority” offers a finely-curated selection of high end innovative eyelash enhancing products. Mason Interactive will manage Lash Star’s paid media whilst focusing on growing the business through ecommerce and selected, data-driven digital […]

Google Makes Its Shopping Service Free for Merchants

Google introduced free product listings on the Google Shopping Tab and Shopping Property in order to provide better search results for users.

Prepare your Marketing for the Upcoming Surge in Demand

After the pandemic we will see a surge in demand for goods and services. Brands must be ready to flip the switch back on instantly to win the audience.

COVID-19 Brand Success Story: How Tayst Coffee scaled with Amazon

Tayst Coffee Roaster successfully shifted from B2B to D2C in light of the current COVID-19 pandemic.

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