Clients - Mason Interactive

We’re thrilled to announce that Mason is partnering with Mila to develop a refined cross-channel advertising strategy for the smart air purifier brand.

Mila was created by three fathers, Grant, Dave, and Charles, who were determined to find a solution to the urban air pollution they experienced while living in Shanghai. Witnessing the detrimental effects of smog on their families’ health and well-being, they embarked on a mission to design the best air purifier on the market.

“Everyone has the right to clean air. And now with Mila, everyone has the opportunity to breathe it.” – CEO and Head of Product Design, Co-Founder, and Director, Grant Prigge

Their innovative approach prioritized people’s needs, resulting in a product that is smart, simple, quiet, affordable, and aesthetically pleasing. Mila was launched through a successful Kickstarter campaign, incorporating user feedback to ensure it met diverse needs. The founders committed to transparency, affordability, and environmental sustainability, creating an air purifier that stands out in a market often filled with misleading claims. Named after one of their children, Mila serves as a constant reminder of their dedication to providing clean air for families worldwide.

This exciting new partnership is aimed at growing the brand’s awareness and reach. The Mason team will lead efforts to increase annual revenue while partnering with the Mila team to discover new channel opportunities. Together, we will focus on acquiring new customers, boosting loyalty, and enhancing retention.

We’re excited to welcome Brody’s Crafted Cocktails, an award-winning premium spirits company, to our portfolio of CPG brands!

Brody’s offers an unparalleled drinking experience, transforming every sip into a journey of taste and sophistication. Each cocktail is crafted with premium spirits and fresh, natural ingredients, ensuring top-notch quality without artificial flavors or preservatives.

Why we love working with them: Brody’s is proud to partner with Monty’s Fund, a non-profit organization, and is dedicated to contributing up to 5% of their net proceeds to support worthy causes in canine care. Through this partnership, every purchase helps improve the lives of dogs in need, ensuring they receive the care and support they deserve.

“Brody’s offers an authentic craft cocktail experience that encourages people to celebrate the everyday.” – Co-Founder, Cristy Neunson

Our strategic collaboration is designed to propel revenue growth, drive new customer acquisition, expand their retail footprint, and fortify brand reach and loyalty in key markets. Together, we are committed to evaluating new opportunities to drive awareness, while utilizing consumer feedback to drive lasting customer connections and expand market presence.

We are ecstatic to announce our partnership with Lyrically Correct, an up and coming card game that bridges iconic music, community, and memory.

From their deep love of music, creators Juelz, Tiff, Dee, and Nikki came together to make the ultimate game that tests one’s knowledge of classic Hip Hop and R&B music. From solo decks to bundles, and expansion packs, players can put their knowledge of ’60s and ’70s (Oldies but Goodies Edition), ’80s (Hip-Hop, R&B, Funk, and Pop Edition) and ’90s & 2000s to the test.

Why we love working with them: Lyrically Correct strives to create representation for the black community while maintaining high standards of integrity and quality for its products and employees. They believe in full transparency to their vendors and customers and welcome everyone into the ‘Fam’.

Mason will work alongside the Lyrically Correct team as they expand across additional retailers, and advertise their growing product offering to consumers through an omnichannel lens. Mason will work to identify new audiences and creative opportunities for Lyrically Correct, while leaning into data to acquire new customers across channels.

Mason Interactive is excited to partner with Popstar Labs to implement a comprehensive advertising campaign for the men’s health supplement company.

Popstar was born with a simple but frequent question: how can men improve their sperm volume, health, and taste? Founders Joshua Gonzalez and Brian L. Steixner, both board-certified urologists and experts in men’s sexual medicine, noticed that many of their patients struggled with issues like retrograde ejaculation and the low semen side effects of medications like Tamsulosin. With no effective solution available, they decided to create one.

“We are thrilled to offer a real option to men who want to improve their sex lives and shoot their best shot.” – Co-founder, Brian L. Steixner M.D.

With Popstar, they’ve made a real difference, not just for their patients, but for thousands of happy customers who rave about the results. Popstar is the first supplement developed by physicians using top-quality ingredients that really work, with ingredients from non-GMO organic sources.

The Mason team will join forces with Popstar to drive revenue and reach across industry-leading platforms, prioritizing customer acquisition and retention as they continue to expand their lines of business.

Mason Interactive is joining forces with The Ness to improve online search visibility of the dance-based fitness brand.

The Ness was founded with a unique approach to movement, challenging outdated fitness and weight loss ideologies. They focus on making people feel good and helping them achieve their personal goals, all while having fun on and off the trampoline. The Ness Method immerses participants in a supportive community of movers, offering a distinctive experience that connects mind and body while bringing joy. It might take a few classes to get the hang of the trampoline, but the method is designed to be both challenging and rewarding.

“Incorporating strength training into your regular movement routine can improve everything from muscle and bone health to mental health” – Founder, Aly Giampolo

The signature trampoline cardio class, Bounce, is a beat-based, low-impact, high-adrenaline workout. Off the trampoline, classes focus on full-body sculpting using various props like skimmers, free weights, resistance bands, and body weight. These classes build mental, emotional, and physical stamina, enhancing focus, memory, coordination, and endurance. The trampoline workouts are low impact, making them gentle on the joints, and they also promote lymphatic drainage, helping the body remove toxins and waste. The Ness is for anyone who wants to join their community and experience the benefits of this innovative fitness method.

The Mason team will work with The Ness to boost qualified traffic across leading search engines and platforms while exploring new channel opportunities in today’s ever-evolving multi-platform digital space.

Mason Interactive is excited to partner with Everydae on paid media advertising strategy for the woman-created and owned vitamin company.

After giving birth to her son and finding herself in an endless struggle to balance the health of her newborn and her personal health, Tiana Kelly founded Everydae. She quickly discovered that the postpartum difficulties she and thousands of other new moms across the country could be fixed with diet, but wasn’t able to find clean supplements that would be safe for her newborn as well.

“We know that motherhood can be both beautiful and challenging, and we want to provide support at every stage” – Founder and CEO, Tiana Kelly

Why we love working with them: Working with naturopathic doctors, nutritionists, and scientists, Kelly has created pre- and post-natal supplements, free of junk ingredients. Her community-first approach started with a blog to connect new and expectant mothers to the resources they need to keep themselves and their babies happy and healthy.

The Mason team will work closely with the Everydae team to explore new opportunities and drive growth through net new customer acquisition and retention (subscription). Our joint efforts will emphasize brand awareness, creative testing, loyalty, and expanding reach across new channels.