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10 Questions with Brook Shepard I would like to preface this post with the following disclaimer: BROOK SHEPARD DID NOT APPROVE THIS MESSAGE. Though, I suppose it really is his own fault that I happened to possess them by introducing me to a friend of his from high school in a business meeting…tisk, tisk. So Read On and Learn something you may not know about our Co-Founder and General Manager (he hates being called the boss, even though he is) at Mason Interactive.

Brook is an Ivy League Graduate, former NYC Cabbie and Artist who loves GBV (Guided By Voices), James Bond, a well tailored suit and Ninjas. Judge for yourself whether Brook lives up to his senior superlative title… Our “MOST UNIQUE” Boss. Image courtesy of Brook’s High School Yearbook Senior Superlatives Our “MOST UNIQUE” Boss. When your friends ask what you do, what do you tell them? I own a small agency on 29th St. If I wasn’t in digital marketing, I would… teach high school. If not in New York City, I would live in… Key West. If I had to be outdoors all day, I would… What? Does not compute. Error. If I could go back in time for one decade, it would be… The 1990’s because I’d like a do-over on my whole teenage experience. As a teenager, I was totally into… girls. (yeah he was ) LL Cool B (Ladies Love Cool Brook) A Young Brook Shepard, NBD just going to Senior Prom with 3 dates. The fictional character I’d be best friends with in real life is… Duncan Idaho’s Ghola(s). (We didn’t know either, but apparently it’s a character from Dune) The last thing I purchased online was… A shirt from ClayTompkins.com The last book I read was… Naples ’44 by Norman Lewis. The last song I listened to was… “Call Your Girlfriend” by Robyn. My cocktail of choice is… Vespers – 3 ounces of gin, one ounce of vodka, half ounce of Lillet, shaken and served in a deep champagne goblet with a long thin slice of lemon peel. Meet The Team is where we feature one member of our team a month, so you can get to know a bit more about us, apart from what our voices sound like on the phone during our weekly updates with you.

Mason Interactive Market Smart Big Data Quote #MarketSmart: “Data is important, but an idea rooted in INSIGHT is worth it’s weight in gold” Great quotes that inspire us to be better advertisers, communicators, innovators and content creators for MasonInteractive.com clients! Topics include: advertising, client relations, creativity and innovation.

Most Effective Channel for Content Sharing? It’s not what you think, Smart Bikes?

Make News In Wearable/Smart Tech, Plus New Updates for Pinterest, Google+What You Missed On the Internet from MasonInteractive.com: What is the most effective channel for content sharing? EMAIL…duh [ socialtimes ] In a recent study, users overwhelmingly prefer sharing articles via email compared to Facebook and Twitter.

Adobe Report: Focus On Photos, Video & Posting On Fridays For Better Facebook Results [ MarketingLand ] Redundant: Mashable lists Social Media Platforms (Facebook, Instagram, YouTube) in Top 10 Countdown of Brands on Social Media… [ mashable ]

WEARABLE TECH TREND – wearable tech news from Mason Interactive: Apple EarPods will reportedly feature a heart rate sensor and iBeacon Tech [ DigitalTrends ] Vanhawks spearheads a Kickstarter project to create a smart bike that can track rides and give directions [ TheVerge ] The publishing industry needs to prepare itself for the consolidation of wearable tech, as publishers will have a big role in wearables in the near future. [ ClickZ ]

PLATFORM WATCH – Platform News Alert: What the recent updates from Google+ mean for your brand [ VentureBeat ] Pinterest Guided Search launches on mobile [ SearchEngineLand ] APP HAPPY Appy Day ACOMPLI is already in the Top 10 after its Apple App Store premiere today [ VentureBeat ]

#MarketSmart Quotes: Great quotes that inspire us to be better advertisers, communicators, innovators and content creators for our clients! Topics include: advertising, client relations, creativity and innovation. The only way to succeed with your content marketing is to create content that is truly useful to your audience. Creating content that is a waste of time–filler, spam, link-bating–will hurt your brand’s credibility and reputation. Slide04